After the events of 2020 still impacting businesses globally, it is more important than ever for brands to equip themselves with a robust...

SEO stands for search engine optimization. It is the way you optimize your content and website in ways that make Google understand it in ...

In this article, we look at how you can improve customer engagement and drive more traffic to your website. Customer engagement is when s...

There is no denying that COVID-19 has had a huge effect on the increase of internet usage. People are now using the internet more than ev...

How to adapt your social media and SEO positively during the Covid-19 outbreak. For all businesses, no matter their size or product/servi...

Google recently produced some research that suggested mobile searchers have a higher buyer intent. They are much more likely to buy from ...

Retaining your customers via social media should be an integral strategy in your marketing plan.  Social media is the link between your b...

Google, along with other major platforms, is intending to be the end destination of their users’ journeys. This, more than anything, defi...

Social media mistakes can cost businesses dearly. In this article we take a look at some of the more unapparent mistakes that brands may ...

The debate on “getting followers and likes vs. engagement” is one that never ceases. What most people don’t realize is getting (buying) f...